Steve Lesnard and The North Face Sets the Standard With FUTURELIGHT
Steve Lesnard and The North Face Sets the Standard With FUTURELIGHT Can FUTURELIGHT really be so different than other athletic brand re-designs masquerading as innovation thanks to marketing hype? With FUTURELIGHT, our hopes are high considering that newly appointed Global VP of Marketing Steve Lesnard is at the helm of The North Face’s latest campaign. …
5 Ways to Boost Company Morale
What’s your company culture? Are you a high-pressure, relentless machine, always on and always hunting the next big thing? Or are you a positive, creative and open network, with employees who genuinely love coming to work every day? If you’re the first type, you may need to boost employee morale. And if you don’t think …
Colbeck Capital Management Discusses Off-Balance Sheet Risks Associated With Construction Lending
When lending to commercial construction companies, one aspect that is generally ignored by commercial lenders is the risk associated with construction bonds (also known as surety bonds). The risks are typically not clearly stated on the balance sheet. Colbeck Capital Management tells us that they look for ways to mitigate this off-balance-sheet risk when working …
Raising The Bar: F.H. Cann & Associates Leadership Commitment Initiatives
F.H. Cann & Associates understands the importance of respecting their team, clients, and community. They’ve evolved this culture into one that is dedicated to creating a strong, respectful environment for those around them. F.H. Cann & Associates is so focused on providing for the community that they’ve crafted community outreach into their core values. The …
SEO Digital Marketing Guide
If you dabble in online content creation, you’ve probably heard of SEO which stands for Search Engine Optimization. It happens to be one of the most prominent forms of digital marketing. The purpose of SEO is to create content that ranks in the top search engine results page (SERP) for your niche. Let’s dive into …
3 Ways to Start a Career as an Influencer
A social media influencer. Sounds like a dream job, doesn’t it? Sit there on the beach all day and just post pictures on Instagram and watch the cash roll in. Well, it’s not that easy and it’s much harder than you might think. Sure, there are some influencers that are making a lot of money, …
U.S. Money Reserve Provides Information on Slowing Economy
For some time now, the global economy has been expanding at a very healthy rate. 2019, however, has seen the economy slow dramatically. In fact, some of the markers that measure the health of the global economy are now down to levels not seen since the 2008 financial crisis. To better inform readers about what …
How do customs brokers help your business grow?
International trade dates back to the biblical times when caravans went covering miles of scorching desserts and freezing night falls to trade their goods. In recent times the complications of long trade routes and harsh weather and climate have subsided, but they are replaced with an equally pressing matter; Customs. Customs procedures are a very …
What Does the Future Hold for Business Degree Graduates?
Whether you already hold a business degree or you’re only just contemplating whether earning one is the right choice for you, it’s important to know how the future might affect that degree. Will it still be in demand by the time you’ve earned it? Will the job market have entry positions open that you might …
Everything You Need to Know About Personal Injury Claims
Life happens. Sometimes it’s good and other times it’s bad. An injury would certainly fall into the latter category. And as much as you may try to avoid getting hurt, there are often factors outside of your control. If you find yourself in a situation where you’re injured and medical bills are piling up, you …
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